See The Hottest Boots For Keeping Out The Cold This Winter, Direct From Australia At SoYouShoes.co.uk

What are the two most important assets you want from a pair of winter boots?

How about warmth and comfort?

Well, online fashion footwear retailer SoYouShoes.co.uk is now offering a new line made from the finest sheepskin and merino wool, imported directly from Australia.

What Australians don’t know about breeding and rearing sheep which produce the best-quality wool isn’t worth knowing. And more than 15 years ago, the enterprising team behind EMU boots decided that they should make a range of stylish yet practical boots which had the legendary softness of this wool on the inside, and the toughness of the finest leather on the outside, to withstand the famously harsh winters their country suffers.

EMU Australia boots, though, are no ordinary boots. While warmth and comfort are at their heart, their design is a product of the Geelong coast’s famed surfing culture, whose foremost followers came up with the original ‘ugly sheepskin boot’ in the 1970s, combining their own eye for design and something out of the ordinary, with a need to keep their toes toasty during the surfing closed season.

The boots are produced solely from sheepskin processed at one of Australia’s largest tanneries, which was family-owned for more than half a century, and today still employs many workers from that era.

“At SoYouShoes, we scour the world for new ideas to add to our ladies shoes ranges, but comfort and wearability are our prime concerns,” said the company’s Katie Stevens.

“The EMU Australia boots are inspired by the unique natural environment of the area in which they’re produced.”

Added Katie: “We felt that uniqueness and authenticity fitted really well into our own philosophy at SoYouShoes, which is to offer shoes with a ‘wow factor’, and combine this with a constant quest for excellence in our customer service.”

Check out the EMU Australia range today from SoYouShoes, where we always strive to be one step ahead of the rest of the field.

Via EPR Network
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Makro Unveils New Website

Wholesale retailer Makro has launched its brand new website, giving its customers more choice than ever before.

The wholesale supplies provider, which has more than 30 outlets across the UK, has spruced up its online offering with thousands of new products as part of its commitment to staying ahead of its rivals. The relaunch comes in the early stages of the run-up to the crucial festive season, with particularly fierce competition expected in the British retail sector this year.

A whole host of new categories have been added to the wholesale products site, including office supplies, toys and Christmas items. In addition, several dedicated shops have been launched, selling products such as electrical goods, hotel essentials, stationery and professional catering items. Makro has also added a dedicated Christmas shop in time for this year’s festivities.

“We’re excited to finally unveil our new website and are confident our customers will make the most of what we have to offer them,” said Paul Ramage, website manager. “We have a broad base of consumers and we know they need a wide range of items to choose from, which is why we’re committed to ensuring we continue to offer an extensive variety of quality products at great prices.”

More than 8,000 product lines are available at Makro’s updated online store, including the limited edition Tefal Actifry, the Numatic Henry HR200 vacuum cleaner and the Tefal Turbo Pro Steam Generator. There’s even more on offer at Makro’s bricks-and-mortar shops and customers who wish to see the chain’s wider product portfolio should visit makro.co.uk, where they can find more information about signing up for a Tradecard.

Via EPR Network
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That’s Our Baby! Award-Winning Child Monitoring Systems Now Available Online From The BT Shop

Proud parents know that only the best is good enough for their tiny offspring – that’s why BT Shop – the online store from the UK’s leading phone and communications company – is pleased to announce that its latest arrivals have been garlanded with a clutch of awards.

Three models in the BT Baby Monitor range, the 200, 250 and Pacifier, have just been awarded a platinum readers’ award by the parents who voted in the poll by Prima Baby & Pregnancy Magazine.

The latest award is the icing on the cake in a successful year for the BT range of baby monitors, which is officially the best-selling digital baby monitor brand in the UK. Aside from this award, they have received excellent reviews from such highly-regarded baby care publications as Your Baby & Pregnancy and You and Your Family magazines, and leading websites Mumsnet and Gurgle.com.

This winning range of BT baby monitors boasts clear, digital quality sound, and is a huge advance on previous generations of these products, in which buyers had to contend with annoying buzzing and crackling sounds when they were trying to listen in on their little ones.

“One of the best buys new parents can make for themselves and their baby is a baby monitor,” says Caroline Hodgson, BT Shop marketing executive.

“We comb the market for the best products for our buyers in every category, whether it’s the latest home phones, or the top names in home and business computing. And we applied the same exacting standards when it came to our baby monitor range.

“And while thousands of customers already happily buy and use BT products, awards given by the likes of Prima Baby & Pregnancy magazine, and Mumsnet reflect the fact that these products are clearly seen as the best in their field.”

Even the entry-level BT Baby Monitor 200, at £49.99 including VAT, offers crystal-clear digital sound, and the ability to talk back to your baby, while at £69.99, the BT Baby Monitor 250 can play a series of lullabies to your little one to lull them gently to sleep. The top-of-the-range BT Baby Monitor Pacifier picks up the tiniest of sounds from your baby, and displays a relaxing light show to calm and reassure them.

You can see why these baby monitors have taken the market by storm on the BT Shop website, which also features a series of genuine customers’ reviews. Check them out today, and you can choose to have them delivered next day, or on any day to suit you, simply by going to the delivery charges page on the site.

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Forza Announces Plan To Optimise Websites For The Tablet Market

Forza, a health supplements and weight loss brand in the UK, has revealed its plan to revolutionise the diet market and initiate the globalisation of its brand by entering into the growing tablet market. This will involve having websites designed specifically for tablet computers, such as Apple’s iPad.

So called ‘T-Commerce’ (tablet), while not yet a mass market, is gaining interest and, as more and more people start to purchase tablets, the number of consumers trying to shop using both apps and m-websites (mobile) is set to grow. By entering into the tablet market, people will be able to purchase slimming tablets and other Forza products from their tablet computers.

A study by Ai found that most top retail brands in the US don’t have anything approaching a tablet optimised website. Forza research has clearly indicated that the iPad2 will likely be the hottest item on everyone’s Christmas list, with millions of units expected to sell.

Barny Shergold, IT Director with the Forza Group, said: “My team will begin the optimisation process in November and realistically I expect our websites to be ready for tablet functionality by Christmas. Whether your tablet of choice is the Blackberry Play, iPad 2, Motorola XOOM or any of the other popular tablets our plan is to roll out a smooth interface that makes the customer experience uniquely simple and trouble free.”

Forza currently has its IT department working on a large array of developments which it hopes will springboard it ahead of competition on a European scale.

The website is visited by thousands of people weekly who battle the UK’s ever-growing weight loss and obesity issues. With the new tablet-optimised websites, it will be easier for people to purchase Foza products such as acai berry tablets. Making the purchasing experience easier and more enjoyable is the company’s way of trying to educate its customers on weight loss. Through its tablet-accessible websites, Forza wants to send the message that needing to lose weight is not something to be ashamed of but something people should be proud to do.

Via EPR Network
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More People Set to Shop With Daily Deals This Christmas

Daily Deal search engine Dealzippy.co.uk predict an upward trend in the numbers of shoppers who will look for deals on their Christmas shopping this year. Dexter Grima , one of the founders of the Deal Zippy website said:

“We’ve seen a surge in the numbers of deals available in our Christmas gift ideas category in the last few weeks on everything from digital cameras, fashion, toys for the kids and even home teeth whitening kits!”

With an uncertain forecast for the highstreet going into this Christmas period online retailers are flocking to deal sites like Groupon deals, KGB deals and Living Social to boost their early Christmas sales by offering genuine discounts of up to 80%.

“We’re also seeing more extended sale periods. Where as deal sites like Groupon used to be all about one day sales now we’re regularly seeing gift ideas on sale for anything from a week to a month to make the most of the early Christmas shopping period.”

Evidence would suggest it’s the online shopping retailers who are offering the most substantial discounts on Christmas sale items, aimed at enticing shoppers to buy early, before the highstreet starts competing with its own Christmas sales.

Give a Gadget This Christmas?

The popularity of gadget gift deals on daily deals websites has also exploded in the run up to Christmas.

“At the time of writing we have 52 live daily deals on gadgets listed on UK deals sites and this number is increasing every day. Compare that to a few months ago we only saw a handful of this type of deal being offered. Now it’s common to see even high value items like sat navs, TV’s, Laptops and camcorders with discounts of 50% or more.”

On average gadgets have a discount of 53% on daily deals sites which given the relatively high value of some items can make for a substantial discount.

Deal Zippy will publish more in-depth Christmas Shopping data on their blog at http://www.dealzippy.co.uk/blog/data in the run up to Christmas.

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