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Foodstuffs’ New World confirms sponsorship of the Silver Ferns

New World is excited to confirm its partnership through the elite sponsorship of the Silver Ferns will continue until at least 2016.

Waiheke, New Zealand, 2014-4-7 — /EPR Retail News/ — This is the 7th year New World has sponsored our national netball team and this year, for the first time,  New World are also proud to be the official supermarket of the five kiwi ANZ Championship teams; Northern Mystics, Kia Magic, Haier Pulse, EasiYo Tactix and Ascot Park Hotel Southern Steel.

Netball New Zealand Chief Executive Hilary Poole is thrilled to have New World back on board for another three years.

“We’ve had a very successful relationship with the team at New World and we’re looking forward to what the next few seasons will bring. It’s also fantastic to have such a great brand on board for the New Zealand teams in the ANZ Championship.”

The new ANZ Championship sponsorship opens the door for New World to support community netball and the Lion Foundation Netball Championship. This new sponsorship element is a natural fit for New World as our stores are integral to the communities in which they operate. Just like the netball centres and those who play for and support them throughout New Zealand.

Foodstuffs New Zealand General Manager Marketing Steve Bayliss says as a 100 percent locally owned New Zealand supermarket, it makes sense to support a sport as ingrained into Kiwis DNA as netball.

“We are looking forward to seeing New World’s netball sponsorship really make a difference to both those playing the sport at an elite level and young players who dream of one day being a Silver Fern.”

“At New World we are passionate about supporting all things Kiwi and we’re right behind the Silver Ferns as they go on to achieve sporting success throughout 2014. We know they will do us proud at the Commonwealth Games and we want to encourage New Zealand to get on board and support the girls so they can go all the way,” says Bayliss.

New World has had a great relationship with Netball New Zealand over the years and it’s excited to be on board again to support the team, and netballers all around New Zealand.


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