Milton Keynes, UK, 2014-9-9 — /EPR Retail News/ — With university students needing to have more of their gear to hand, one of the most ridiculed shopping accessories seen on the British high street has seen an unexpected surge in popularity – the wheeled shopping trolley.
Leading retailer Argos has seen the demand for trolleys increase by around 25 per cent since this time last year, as students reject the fashionable over-sized tote bags that burden the shoulders in favour of the ease and convenience of a trolley.
With a typical student carrying a laptop or tablet, weighty books, paper notes and stationary, the shopping trolleys have been embraced by many students, in an extreme example of “normcore” – the bland anti-style fashion trend.
Laurelin Sharp, Argos bags buyer, said: “We were really surprised with the surge in sales of our shopping trolley range – which coincided with students preparing to start or return to uni.
“Trolleys are really handy and versatile and we see them being snapped up by customers of all ages. The once-dominant tartan design has been updated with modern materials and prints. Our most popular line with customers at the moment is the navy polka dot at £19.99.”
Argos stocks a range of plain and patterned wheeled shopping trolleys from £15.99. All are available to Check & Reserve online at argos.co.uk for easy collection from stores nationwide.
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Argos is a leading UK digital retailer, offering around 43,000 products through www.argos.co.uk, its growing mobile channels, stores and over the telephone.
Argos continues to be the UK’s largest high street retailer online with around 123m customer transactions a year and 738 million website and app visits in the 12 months to February 2014. Customers can take advantage of Argos’ convenient Check & Reserve service available through its network of 734 stores across the UK and Republic of Ireland.
In the financial year to February 2014, Argos sales were £4.1 billion and it employed some 29,000 people across the business.
Argos is part of Home Retail Group, the UK’s leading home and general merchandise retailer.