MANCHESTER, UK, 2014-10-9— /EPR Retail News/ — Firefighters from Penzance attended The Co-operative Food in Newlyn today (Wednesday, 8 October) after responding to a call to re-launch the new-look food store for the community.
Members of Orange Watch last attended the store in mid-July when a fire in the early hours of the morning caused extensive damage and forced the closure of the community’s Co-operative food store.
Following a near £300,000 investment, the store has been redefined with The Co-operative’s new format design which includes an extended in-store bakery range, and a focus on fresh, healthy foods and essentials. Ranges of meat, cheeses, ready meals and pizzas have been extended along with a greater selection of chilled wines and beers. The store now also offers a range of Free From foods, free from wheat, gluten or dairy and developed with the help of a special taste team panel made up of Co-operative employees who have coeliac disease.
The store will also pioneer a new role, known as a Community Pioneer, where two members of the food store team –Julie Jones and Christine Oates – will also work to foster strong involvement in community activities, from fundraising to helping to understand and develop solutions to meet community needs, and supporting The Co-operative’s Purpose which is “Championing a better way of doing business for you and your communities.”
As a thank you for helping to open the store, the Firefighters were given a luxury Co-operative food hamper, plus The Fire Fighters Charity – formerly The Fire Services National Benevolent Fund – will be the focus of its in-store fundraising in Newlyn throughout the month.
There are offers, promotions and giveaways in and around the store for the community.
Maggie Mortimer, Manager of The Co-operative food store in Newlyn, said:
“We are thrilled to have made such a significant investment in our Newlyn store and delighted that we have been able to re-open so quickly with a fantastic new food store with which to serve the community.
“We are also delighted that members of the Fire Service could join us to help to celebrate the store’s re-opening, and we are looking forward to helping to raise much needed money for The Fire Fighters Charity as a way of saying thank you.
“It is an exciting time for the whole team and we are really looking forward to welcoming customers old and new into their new store. With the combination of our new format store, innovations in our own-brand ‘Loved by us’ range, and The Co-operative’s commitment to lowering prices on hundreds of everyday essentials under its ‘Fair and square’ prices banner, I am confident, we will provide the community with everything needed to pick-up delicious food conveniently and create inspirational and tasty meals at home.”
The store will open between 7am – 11pm seven days a week.
Notes to Editors:
For more information about The Co-operative Food visit www.co-operativefood.co.uk
The Co-operative Group is the UK’s largest co-operative business, whose purpose is “Championing a better way of doing business for you and your communities.” Owned by over eight million members, The Co-operative Group operates a total of 4,500 outlets, with around 87,000 employees and has an annual turnover of £11 billion with interests across food, funerals, insurance and legal services.
For further information please contact:
The Co-operative Group Press Office
Tel: 07702 505551