Paderborn, Germany, 2015-2-11 — /EPR Retail News/ — At EuroCIS, Wincor Nixdorf will present technologies and services with which retailers can automate their POS and back-office processes to provide an attractive shopping experience for customers and better support for staff. The solutions can help increase sales as well as create opportunities for up- and cross-selling.
The expert for IT solutions for retail and banking will highlight key trends and challenges in retail at the trade show:
•Consumers are extremely well-informed about products and offerings thanks to the Internet. They also expect to have consistent information at their fingertips when shopping at a store.
•Consumers want different checkout options for different shopping
situations – from traditional checkouts and automated checkout solutions to mobile self-scanning.
•Retailers, especially in the lifestyle & fashion segment, are increasingly seeking elegant and mobile solutions that accentuate their brand image and help them connect with their customers.
To address these trends, Wincor Nixdorf will showcase a number of new or enhanced IT solutions:
The new BEETLE /moPOS offers the necessary power and functionality of a traditional POS terminal and the mobility to serve consumers anywhere. The tablet (8.3″ and 10.1″) is based on Intel’s latest processor technology and runs a Microsoft Windows 8.1 or an Android 4.4 operating system. Retailers can thus use their current Windows-based POS and merchandise management applications, as well as any new app-based suite. “The checkout process rarely provides up-selling opportunities because all of the customer’s purchasing decisions have already been made. However, if employees can offer a comprehensive service around the store, this would open up completely new possibilities, for example, to point out complementary products and current sales promotions or answer inventory questions and thereby increase the shopping cart size,” says Dr. Bernd Bueker, Vice President Retail DACH at Wincor Nixdorf. “The mobile POS technology we’re showcasing at EuroCIS opens up completely new opportunities for retailers in this context.”
Wincor Nixdorf’s BEETLE /iSCAN EASY Hybrid offers retailers maximum flexibility at the POS: The terminal can be converted from an attended to a self-service checkout quickly and easily. As a result, the checkout process can be sped up during peak times by switching over from self-service to attended mode – or returning to self-service mode once lines have shortened. In turn, consumers can ask for an employee to assist them at any time: the retailer takes control of the system again at the touch of a button. Because the 100% ADA II-compliant BEETLE /iSCAN EASY Hybrid is so easy to use, it takes only one store employee to monitor and manage several POS systems simultaneously. The quick and easy convertibility combined with ease of use enables retailers to keep lanes open at all times and optimize their assignment of personnel.
The topic of self-checkout systems is omnipresent in German retailing, but the processes and technologies have not yet been able to become established across the board in Germany – unlike in other European countries, such as most notably the UK, France, Belgium and the Netherlands, but also Spain, Scandinavia and even some markets in Eastern Europe like Poland or Hungary. Germany is lagging behind in terms of the number of installations. Yet the technology has reached such a level of market maturity that it can win broader acceptance among retailers and consumers in Germany, too. In order to promote its acceptance, Wincor Nixdorf is a partner in the “Self-Checkout Initiative” of the EHI Retail Institute. The initiative’s objective is to provide extensive information on self-scanning and complete self-checkout systems in order to optimize knowledge and retailers’ motivation for self-checkouts and increase their use in the industry. In March, the EHI Retail Institute intends to team up with the initiative’s partners to launch a website where all information and the results of studies can be found.
In the field of back-office automation, Wincor Nixdorf will showcase the latest version of its cash office-management solution at EuroCIS. It enables retailers to optimize cash handling and create a closed loop between the POS and the cash office. This automated front and cash office solution frees employees from routine functions, such as sorting and counting cash. It also gives retailers an overview of their current cash situation at all times. This solution is ideal for large retailers that handle significant amounts of cash per shift, such as supermarkets and hypermarkets.
Visitors can discover Wincor Nixdorf’s retail solutions at its trade fair stand (C26) in Hall 9 and at two presentations to be held at the fair:
Retail goes mobile – the store’s digital transformation
Speaker: Mike Werder
February 24, 2015, 12:00 – 12:30 p.m. in the EuroCIS Forum (Hall 10, D04)
Ready for omnichannel retailing? Creating customer experiences, optimizing store processes
Speaker: Thomas Haas
February 25, 2015, 11:30 a.m. – 12:00 p.m. in the Multichannel Forum (Hall 9, F59)