Massy, France, 2015-11-12 — /EPR Retail News/ — Carrefour presents awards to 12 SMEs for their commitment to innovation and CSR
On 3 November 2015, Carrefour staged the second edition of the SME Awards, an event designed to reward 12 companies for which innovation, sustainable development and curbing climate change are all central to their growth strategy. The winners get increased visibility within the retailer or are listed in Carrefour stores.
Less than a month before the COP21 climate conference, this year’s edition focuses on the SMEs’ innovation and CSR initiatives
For this second edition, the SME Awards are giving prizes in 2 categories to companies which have adopted wide-ranging initiatives to prevent climate change, such as developing the usage of agro-ecology and implementing lorry-sharing or waste-reduction schemes. Prizes are also awarded to the most innovative products – new flavours, products which are particularly practical or client uses. For the 12 winning companies, these awards serve as a means of showcasing them in ways that they can choose: they are listed across the Carrefour network and their products get a higher profile in stores.
The 8 winners in the Innovation category were selected by a panel made up of the retailer’s customers and employees based on the innovative nature of the products in question and their marketing potential.
For the CSR category, a panel featuring representatives of the ADEME, the WWF and the Nicolas Hulot Foundation selected the 4 winning SMEs which have adopted a significant and long-term CSR policy. As one of the partners of the COP21, Carrefour is seeking to find ways of helping to curb climate change, in line with its own target of reducing its CO2 emissions by 70% between now and 2050.
Carrefour, partner of French SMEs
Carrefour is sticking to its well-established commitments and is continuing to support SMEs, stepping up the numbers of innovative and environmentally-friendly products that it sells in its stores. Through the way in which SMEs mobilise themselves, together with their flexibility and their presence at local level, they are able to innovate and develop local solutions that meet consumers’ needs. They are an asset that can be used to take up the challenges of retail in the future. What’s more, supporting its partners is – alongside tackling waste and preserving the planet’s biodiversity – the third key area in which Carrefour’s CSR policy is focused.
About Carrefour France
Carrefour has over 4500 stores in France operating in four formats (hypermarket, supermarket, convenience and cash & carry). For 50 years, Carrefour has been a partner in the daily lives of millions of customers, offering them a wide range of products and services at the lowest prices. So as to keep pace with new consumer modes and make shopping easier for its customers, Carrefour has developed a number of multi-channel solutions (e-commerce, Drive, Click and Collect, mobile applications). In all its activities the Carrefour group embraces its economic, social and environmental responsibilities, and is committed to the quality of its products and its customers’ satisfaction. For more information, visit: www.carrefour.com (press area), www.carrefour.fr. Or follow us on Twitter: @CarrefourFrance
Carrefour Press Office Tel: +33 (0)1 58 47 88 80 / presse_france@carrefour.com
List of winners: http://www.carrefour.com/sites/default/files/CP_PME_en.pdf
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