PetSmart celebrates Valentine’s Day with ways to shower your best friend with love

PHOENIX, 2016-Feb-10 — /EPR Retail News/ — On a day typically reserved for showing love to significant others, why not show a little extra love and attention towards your pet – that loyal companion who doles out unconditional love and affection all year long.

“No longer is Valentine’s Day only about expressing our love and appreciation for the humans in our life, it’s about including the other important family members, our pets,” Eran Cohen, chief customer experience officer, PetSmart said. “After all, who is more loving and loyal than our furry companions?”

To help celebrate, PetSmart is sharing some great ways to shower your best friend with love this Valentine’s Day.

Delight Your Pet With a New Toy: Demonstrate your bond with your pet with a plush toy from the Martha Stewart Pets® Collection that says “Purrfect Match” or an “I Dig You” bone. Make your love go further by giving a gift that gives back! Exclusive to PetSmart, the Luv-A-Pet™ Pound Puppies line designates 10 percent of the proceeds from item sales to be donated to PetSmart CharitiesTM in the U.S. and PetSmart CharitiesTM of Canada to help pets in need.

Treat Them to Something Sweet: BLUE BuffaloTM Be Mine Bars, a wholesome treat packed with fruits and veggies, make a great healthy treat. For those who like to bake a little love into their own treats, PetSmart is sharing an easy-to-execute Pupcakes recipe using Milk-Bone® dog biscuits. Click here for the simple and creative pet-friendly recipe.

Keep Our Pets Kiss-ably Fresh:It’s the month of love, and also National Pet Dental Health Month! On the day where extra kisses are in order, ensure your pet’s teeth are clean and breath is fresh with Greenies® Dental Chews or Arm & Hammer™ Advanced Care Fresh Breath Cat Mints. Try a teeth cleaning service at PetSmart’s grooming salon.

Show Off Your Love with Home Pet Décor: Pets love a new bed to snuggle up in, especially one shaped like a donut! Bigger dogs are sure to love a pink, puffy paw-print bed from Martha Stewart Pets. For the DIY-er, PetSmart is offering a fun pet-themed Valentine’s Day photo frame project.

Outfit Your Pup in Style: With an array of adorable tees, tanks and dresses to choose from with fun slogans like, “Cutie Pie” and “Love,” dogs will look festive for their Valentine’s Day romp in the park, trip to the office or photo ops worthy of social sharing. For pups that prefer a more understated approach, a pink and red polka dot collar from the Martha Stewart Pets Collection makes a beautiful yet practical gift.

Treat Your Pet to a Spa Day: PetSmart salons offer a range of indulgences perfect for pampering your pet. In addition to refresher services like grooming and pawdicures, pet parents can also treat their pets to fun, decorative Pet Expressions chalking, feathering and heart stencils, which will not only make pets feel special, they’ll look special, too.

A Play Date For Them, A Date Night For You: Treat your pup to PetSmart’s Valentine’s Day Night Camp! Saturday and Sunday only, from 5 p.m. – close, PetSmart Doggie Day Camp™ locations go pink and red, complete with special treats, paving the way for pet parents to enjoy date night.

Make a New Best Friend: What better way to celebrate the day of love (or weekend for that matter) than by adopting! About 15,000-plus loving pets will be waiting to find a forever home during PetSmart’s National Adoption Weekend, Feb. 12-14, at more than 1,400 PetSmart stores in the U.S., Canada and Puerto Rico.
For more information about PetSmart’s Valentine’s Day products, services, deals and store hours visit Selection of products may vary by location. PetSmart services offerings (e.g., grooming and Doggie Day Camp) are subject to availability and pet age, health and vaccination requirements apply. Pet Expressions are not available in SC, Boulder, CO and select cities in CA. Colors may vary by salon. Available to puppies 12 weeks and older.

For more information about PetSmart Charities National Adoption Weekend and how to adopt, visit

About PetSmart
PetSmart, Inc. is the largest specialty pet retailer of services and solutions for the lifetime needs of pets. At PetSmart, we love pets, and we believe pets make us better people. Every day with every connection, PetSmart’s passionate associates help bring pet parents closer to their pets so they can live more fulfilled lives. This mission impacts everything we do for our customers, the way we support our associates, and how we give back to our communities. We employ approximately 53,000 associates, operate approximately 1,433 pet stores in the United States, Canada and Puerto Rico and approximately 202 in-store PetSmart® PetsHotel® dog and cat boarding facilities. PetSmart provides a broad range of competitively priced pet food and pet products and offers dog training, pet grooming, pet boarding, PetSmart Doggie Day Camp day care services and pet adoption services in-store. Our portfolio of digital resources for pet parents – including and – offers the most comprehensive online pet supplies and pet care information in the U.S. Through our in-store pet adoption partnership with independent nonprofit organizations, PetSmart Charities™ and PetSmart Charities™ of Canada, PetSmart helps to save the lives of more than 450,000 homeless pets each year. In addition, PetSmart supports organizations that make communities a better place to call home through our philanthropy program, PetSmart Gives Back™. By giving back to the communities where we live and work, PetSmart not only celebrates the power of pets to enrich people’s lives—we live it.

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SOURCE: PetSmart Store Support Group, Inc.


Danielle Bickelmann
Golin for PetSmart

PetSmart Media Line