PetSmart Charities™ announces February National Adoption Weekend event at PetSmart stores across North America on Feb. 12-14

Playful “Better Than” Reminders Invite Prospective Pet Parents to Save a Life by Adopting a Pet during National Adoption Weekend

PHOENIX, 2016-Feb-10 — /EPR Retail News/ — If you’re looking for someone to love this Valentine’s Day, PetSmart Charities™ invites you to find your perfect soul mate with a deserving cat or dog at the February National Adoption Weekend event held in all PetSmart stores across North America Feb. 12-14.

PetSmart Charities and its 3,000 local shelter partners plan to play matchmaker with people everywhere, expanding families and giving thousands of single dogs or cats their forever homes. In the spirit of Valentine’s Day, PetSmart has identified the top five reasons why an adopted pet is the perfect year-round Valentine and may even be “better than” some significant others. Here are some playful reminders:

  1. Your pet won’t whine about spending Saturday night cuddling, while watching your favorite movie – again.
  2. You’ll never see your pet upset that you feed him or her the same dinner night after night.
  3. Your pet doesn’t mind being trained – they are even excited to show you their new tricks!
  4. It’s not hard to shop for pets – you always know that treats and toys top their list.
  5. It’s perfectly acceptable to pick your pet’s friends for them.

“Valentine’s Day is about celebrating love, and pets are the most giving source of unconditional love – not just around Valentine’s Day, but every day,” said Eran Cohen, chief customer experience officer, PetSmart. “We look forward to expanding families everywhere when 15,000-plus adoptable pets find their forever home in a single weekend this Valentine’s Day weekend.”

Fall in Love with an Adoptable Pet

You can find your perfect match at the February National Adoption Weekend event at more than 1,400 PetSmart stores in the U.S., Canada and Puerto Rico.

Where: PetSmart Charities Adoption Centers or designated adoption areas in all PetSmart stores
When: Fri., Feb. 12 and Sat., Feb. 13, 9 a.m. – 9 p.m.
Sun., Feb. 14, 10 a.m. – 6 p.m.
Contact: Find the PetSmart store nearest you at or call 1-877-473-8762.
Share: Tell us how your adopted pet is “better than” a significant other. Join the conversation by following @PetSmart on Twitter or on Facebook at

As a gift to new pet adopters for saving a life – whether adopting at PetSmart or elsewhere – PetSmart offers its free Adoption Starter Kit available every day at PetSmart stores. The Kit includes tips to care for a new cat or dog and coupons valued at $400 in savings on beds, bowls, collars, leashes, and free one-time services such as veterinarian, grooming, boarding, training and Doggie Day Camp. Also included is a free bag of dog or cat food from Simply Nourish™, Authority® or Good Natured™ – all proud sponsors of PetSmart Charities™ adoptions and National Adoption Weekends held at PetSmart stores.

Partnering to Save Lives

Each year, about 7 million pets enter shelters across North America and some 3 million healthy, adoptable pets are euthanized. To help end pet homelessness and save lives, PetSmart joins PetSmart Charities, PetSmart Charities of Canada and nearly 3,000 local animal welfare organizations across North America on a range of powerful adoption events in PetSmart stores. Four times each year, PetSmart highlights the adoption program through National Adoption Weekends where 15,000-plus pets find lifelong, loving homes in a single weekend.

Last year, through all the combined adoption efforts at PetSmart stores two pets were adopted every minute a store was open and about 1,400 pets’ lives were saved every day.

About PetSmart®
PetSmart, Inc. is the largest specialty pet retailer of services and solutions for the lifetime needs of pets. At PetSmart, we love pets, and we believe pets make us better people. Every day with every connection, PetSmart’s passionate associates help bring pet parents closer to their pets so they can live more fulfilled lives. This mission impacts everything we do for our customers, the way we support our associates, and how we give back to our communities. We employ approximately 53,000 associates, operate approximately 1,444 pet stores in the United States, Canada and Puerto Rico and approximately 202 in-store PetSmart® PetsHotel® dog and cat boarding facilities. PetSmart provides a broad range of competitively priced pet food and pet products and offers dog training, pet grooming, pet boarding, PetSmart Doggie Day Camp day care services and pet adoption services in-store. Our portfolio of digital resources for pet parents – including,,, and – offers the most comprehensive online pet supplies and pet care information in the U.S. Through our in-store pet adoption partnership with independent nonprofit organizations, PetSmart Charities™ and PetSmart Charities™ of Canada, PetSmart helps to save the lives of more than 500,000 homeless pets each year. In addition, PetSmart supports organizations that make communities a better place to call home through our philanthropy program, PetSmart Gives Back™. By giving back to the communities where we live and work, PetSmart not only celebrates the power of pets to enrich people’s lives—we live it.

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About PetSmart Charities™
PetSmart Charities, Inc. is a nonprofit animal welfare organization that saves the lives of homeless pets. Each year nearly 500,000 dogs and cats find homes through our adoption program in all PetSmart® stores across the U.S. and sponsored adoption events. Each year millions of PetSmart shoppers contribute to pets in need by making donations on a pin pad at the register.  Their generous donations are then managed by PetSmart Charities, which efficiently uses 90 cents of every dollar, making funding grants to directly help pets in need.  PetSmart Charities grants more money to directly help pets in need than any other animal welfare group in North America, with a focus on funding adoption and spay/neuter programs that help communities solve pet overpopulation. PetSmart Charities is a 501(c)(3) organization, independent from PetSmart, Inc. PetSmart Charities has received the Four Star Rating for the past 13 years from Charity Navigator, an independent nonprofit that reports on the effectiveness, accountability and transparency of nonprofits, placing it among the top one percent of charities rated by this organization.

About PetSmart Charities of Canada
PetSmart Charities of Canada is a nonprofit animal welfare organization that saves the lives of homeless pets in Canada. Each year more than 20,000 cats and dogs find Canadian homes through our adoption program in nearly all PetSmart® stores across Canada and our sponsored adoption events. A leading funder of animal welfare, PetSmart Charities of Canada has granted more than $9 million to help pets in need with a funding focus on adoption and spay/neuter programs that help communities solve pet overpopulation. PetSmart Charities of Canada is a registered charity, independent from PetSmart, Inc.

SOURCE: PetSmart Store Support Group, Inc.


Golin for PetSmart Inc.:
Danielle Bickelmann

Golin for PetSmart Charities:
Jennifer Kepler

PetSmart Media Line: