LONDON, 2016-Oct-27 — /EPR Retail News/ — SSP Group plc, a leading operator of food and beverage outlets in travel locations worldwide, has consolidated its position in the Thai market with a number of new contract wins.
At Phuket International Airport, SSP has been awarded a four-year contract to operate eight concepts in the new international Terminal 2. Valued at approximately 1.5 billion THB (£33 million*) the new deal will make SSP the leading concessionaire at the airport.
Landside, SSP will run all food and beverage operations on the mezzanine floor. Its offer will include Burger King, Bill Bentleyn Pub, Ajisen Ramen, Thai Express, Airport Kopitiam, Dairy Queen and The Coffee Club. Airside, passengers will be able to choose from Burger King and Bill Bentley Pub.
Commenting on the win, Chris Rayner, CEO SSP Asia Pacific said; “We have been running food and beverage concessions in Thai airports, where we are the clear market leader, since 1995 in cooperation with our Thai partner Minor Food Group. SSP Thailand’s strong track record in delivering great brands, great customer service and great sales all contributed to us being awarded the contracts in Phuket, and we are delighted to be building on our success in this strategically important region.”
Separately, at Suvarnabhumi Airport, SSP has extended all its existing contracts by four years. It has also extended its contracts at Chiang Mai International Airport by two years until July 2018.
Phuket brand line-up:
Thai Express is the world’s largest chain of modern Thai restaurants. Serving traditional Thai cuisine in a relaxed and yet contemporary environment, today the brand can be found at over 30 locations from China and Malaysia to Vietnam and Singapore.
Japanese brand Ajisen Ramen is the country’s leading ramen restaurant and can now be found across the Asian continent. It serves a range of Asian dishes in a format that is simple, tasty and healthy as well as convenient.
Founded in 1954, the Burger King® brand is the second largest fast food hamburger chain in the world. The original home of the Whopper®, the Burger King ® system operates more than 14,000 locations in approximately 100 countries and U.S. territories.
Bill Bentley Pub is a classic English pub, styled to create the warm welcome of the traditional local.
Airport Kopitiam, is a bespoke SSP concept which draws inspiration from the ever popular café culture of Malaysia. Its menu features simple meals, including kaya toast and white coffees.
Founded in the 1940s in Illinois, USA Dairy Queen is famous for its dessert treats and much more. Today it is hugely popular across Asia.
The Coffee Club, which originated in Australia, is a growing coffee chain in Asia Pacific with over 400 stores across nine countries including Thailand.
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Source: SSP America