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MoneyBack launches first-ever point sharing mobile app to celebrate its 10th Anniversary

MoneyBack launches first-ever point sharing mobile app to celebrate its 10th Anniversary


Hong Kong, 2017-Jul-04 — /EPR Retail News/ — This year marks the 10th anniversary of MoneyBack, a member reward programme under A.S. Watson Group which was launched in 2007. Entering its 10th anniversary, the Group hosted a celebratory event today and presented to the public the brand new image of MoneyBack. It also announced the launch of the first-ever MoneyBack mobile app which enables members to manage their accounts more conveniently at anytime and anywhere. “Share More, Enjoy More” is the key of the new MoneyBack, members can now share points with family and friends, or let others know about a good deal they found in MoneyBack mobile app with a few clicks. Members can also get more personalised product information and shopping offers which are given out based on their shopping preference.

MoneyBack – Reward More, More Fun
Over the years, MoneyBack has turned shopping into fantastic rewards. MoneyBack members can earn points every time they shop at the Group’s retail brands, namely PARKnSHOP, Watsons and FORTRESS, as well as other retail partners, with a total of over 600 outlets across the city. Points can be turned into perks like cash vouchers and gifts, or converted into Asia Miles or Esso Smiles points.

Speaking at the MoneyBack 10th Anniversary Celebration Ceremony, Mr. Dominic Lai, A.S. Watson Group Managing Director said, “Established in 2007, MoneyBack is the leading retail reward programme in Hong Kong with 3.6 million members currently. To express our heartfelt thanks to the customers, A.S. Watson Group has been offering MoneyBack members with various rewards and excitement. Over the past decade, MoneyBack has rewarded points with a value equivalent to HK$800 million to our members. Looking forward, we will continue working closely with our retail partners to bring more surprises and attractive offers to our customers.”

Mobile App – Share More, More Convenience
On the occasion of its 10th anniversary, MoneyBack has been rebranded with a new image and has gone mobile. With the new MoneyBack app, members can earn points without presenting their membership card. They can also manage their account and view their transaction history more conveniently, at anytime and anywhere. In addition, members can enjoy personalised experiences and exclusive offers based on their needs and likes. “Members can ‘Share More, Enjoy More’ with the brand new MoneyBack. Apart from the existing functions, the new mobile app includes a ‘points-sharing’ feature which enables points transfer among members. Members can team up to earn points for redeeming their favourite gifts. When they spot a good deal in MoneyBack, they could share with their family and friends in just a few clicks,” Mr. Lai continued.

Share and Do Good – Donate More, More Happiness
While points can be turned into rewards, members can choose to donate their points to one of six designated charitable organisations*, turning the joy brought by MoneyBack to a force for good. To elevate the impact of MoneyBack’s charity efforts, from now till 31 December 2017, A.S. Watson Group will match every point the public donates to each of our charity partners via MoneyBack’s “Share and Do Good” function. “Community has always been a key pillar of A.S. Watson’s commitment to corporate social responsibility, we would like to invite our customers to join hands with us to share the joy of MoneyBack’s celebration with those in need,” Mr. Lai added.

Download Now and Enjoy a $4,000 Welcome Offer
From now till 26 July 2017, all existing or new MoneyBack members can get a welcome offer upon successful registration of the MoneyBack mobile app. The welcome offer package, which worth a total value of over HK$4,000, includes cash coupons or discounts at PARKnSHOP, Watsons, FORTRESS and various travel and dining partners. Furthermore, MoneyBack app users can enter a lucky draw to win complimentary VIP tickets of the FIVB Volleyball World Grand Prix – Hong Kong.

For details, please visit MoneyBack Website or MoneyBack mobile app.

*Six designated charitable organisations: The Community Chest of Hong Kong, Food Angel, Hong Kong Young Women’s Christian Association, Hong Kong Family Welfare Society, Hong Kong Single Parents Association and Street Soccer Hong Kong.

Tel: +852 2606 8833
Fax: +852 2690 2836

Source: A.S. Watson Group


EPR Retail News