New collaboration marks the starting point of a strategic partnership in digital innovation, sales and marketing activities
Berlin, 2017-Aug-01 — /EPR Retail News/ — Delivery Hero Group (“Delivery Hero”), the leading global online food ordering and delivery marketplace, announced today (31 July 2017) that it has entered into a strategic partnership with The Coca-Cola Company. This will mark a new way of collaborating in the field of online food ordering and delivery services.
Delivery Hero will allow for easier ordering of Coca-Cola beverages with the meals its consumers are ordering. The pairings are endless with Delivery Hero’s multiple restaurant choices and the vast choices of Coca-Cola products.
Campaigns and projects under this new partnership will be implemented in several markets where Delivery Hero operates.
Agron Rexhepi, Global Director of Sales of Delivery Hero, comments: “For several years, we have already worked with Coca-Cola successfully in several key markets like Turkey and Greece. We are now entering into a strategic partnership to deepen our cooperation. This will create a clear win-win-win scenario for both partners and our customers.”
Julie Bowerman, VP, Global Omni-Shopper & Ecommerce of Coca-Cola, adds: “Delivery Hero is making the lives of consumers better and easier by bringing them food and beverages where they want it, when they want it. This is an exciting opportunity for both businesses to work together and deliver to our consumers around the world.
About Delivery Hero
Delivery Hero is the leading global online food ordering and delivery marketplace with number one market positions in terms of restaurants, active users and orders in more countries than any of its competitors and online and mobile platforms across 40+ countries in Europe, the Middle East & North Africa (MENA), Latin America and the Asia-Pacific region. Delivery Hero also operates its own delivery service primarily in 50+ high-density urban areas around the world. The Company is headquartered in Berlin and has over 6,000 employees in addition to thousands of employed delivery drivers.
Bodo von Braunmühl
Head of Corporate Communication
Source: Delivery Hero Group