CANTON, MA, 2016-Aug-28 — /EPR Retail News/ — Today, August 24, is National Waffle Day, and what better day for Dunkin’ Donuts to unveil its newest breakfast sandwich selection, the Belgian Waffle Breakfast Sandwich. Arriving at Dunkin’ Donuts restaurants nationwide on Monday, August 29, the new Belgian Waffle Breakfast Sandwich features Cherrywood smoked bacon, egg and American cheese served between two thick, deep-ridged Belgian Waffles, golden brown on the outside and fluffy and light inside for a scrumptious and satisfying sandwich served any time of day.
As part of its National Waffle Day celebration, Dunkin’ Donuts has also launched a new mobile game, celebrating its winning waffles with chances to win breakfast sandwiches well into next year. Dunkin’ Donuts’ “Savor the Flavor” Instant Scratch & Win Game features a virtual waffle-themed scratch card, giving fans a daily opportunity at winning Dunkin’ Donuts mGifts. Two lucky grand prize winners will receive one year of free Dunkin’ Donuts breakfast sandwiches. The Savor the Flavor game begins today, August 24, and continues through September 30. No purchase necessary, 18+ to participate. To play the game, and for official rules and additional information, visit: http://www.ddsavortheflavor.com/.
According to Jeff Miller, Dunkin’ Brands’ Executive Chef and Vice President of Product Innovation, “Belgian waffles are a beloved breakfast choice, and one that is typically saved for a sit-down meal. With our new Belgian Waffle Breakfast Sandwich, we are able to make the taste of this traditional favorite available on-the-go, any time of day for our guests who look to Dunkin’ Donuts for a variety of new and innovative breakfast options.”
With several breakfast sandwich choices featuring favorites such as Cherrywood smoked bacon, sausage, Wisconsin aged white cheddar cheese, freshly-baked croissants, bagels or toasted English muffins, Dunkin’ Donuts provides delicious and satisfying options available all day long, so guests can start the morning and keep running with Dunkin’ whether it’s 8 AM or 8 PM. Dunkin’ Donuts also offers a full lineup of bakery sandwiches, such as Chicken Bacon, Turkey, Cheddar & Bacon and Ham & Cheddar sandwiches available any time of day as well.
To learn more about Dunkin’ Donuts, visit www.DunkinDonuts.com or follow us on Facebook (www.facebook.com/DunkinDonuts), Instagram (www.instagram.com/DunkinDonuts) and Twitter (www.twitter.com/DunkinDonuts).
About Dunkin’ Donuts
Founded in 1950, Dunkin’ Donuts is America’s favorite all-day, everyday stop for coffee and baked goods. Dunkin’ Donuts is a market leader in the hot regular/decaf/flavored coffee, iced coffee, donut, bagel and muffin categories. Dunkin’ Donuts has earned a No. 1 ranking for customer loyalty in the coffee category by Brand Keys for 10 years running. The company has more than 11,900 restaurants in 44 countries worldwide. Based in Canton, Mass., Dunkin’ Donuts is part of the Dunkin’ Brands Group, Inc. (Nasdaq: DNKN) family of companies. For more information, visit www.DunkinDonuts.com.
Dunkin’ Brands Media Relations
Source: Dunkin’ Donuts