Permanent PetSmart Facilities, Including PetSmart Patio, Dog Parks, The Adopt Spot™ Pop-Up Adoption Center, Make Chase Field the Most Dog-Friendly Stadium in the U.S.
PHOENIX, 2017-Apr-07 — /EPR Retail News/ — The Arizona Diamondbacks and the nation’s leading pet specialty retailer, PetSmart, announced today (April 6, 2017) the expansion of the Dog Days of Summer ticket package where four people and their dog can take in a D-backs game on the PetSmart Patio featuring 30 Doggie Suites, all-you-can-eat classic baseball fare and doggie ice cream sundaes complete with kibble toppings, indoor and outdoor dog parks, a pop-up dog adoption center and more.
First launched last season for all Sunday home games, the Dog Days of Summer ticket package is again available this season for Sunday and now also Monday home games at Chase Field — totaling 21 games where dogs can take in a ball game with their pet parents. The launch of the PetSmart Patio for the 2017 season begins April 9.
“The Dog Days of Summer package was extremely popular last season, as evidenced by the quick sellouts, so we wanted to expand to Monday home games to give more pet parents the opportunity to enjoy this unique D-backs game experience with their dogs on the PetSmart Patio, just above left-center field,” said Derrick Hall, D-backs President & CEO. “The seats are great and we witnessed hundreds of people enjoying games with their dogs last season and expect even more pups to come out for our 2017 season.”
New this year is enhanced in-game exposure for the pets available for adoption at The Adopt Spot @ Chase, a pop-up adoption center supported by PetSmart Charities and staffed by its local adoption partners including the Arizona Animal Welfare League, Arizona Humane Society and HALO who bring adoptable pets to the Dog Days of Summer home games to help them find their new pet parents among the D-backs fan base. Several MVPs, or “Most Valuable Pups,” will get shout-outs on the big screen to help promote adoptions at the game. Last season under this program nearly 60 pups in total went home with their forever families from the 11 D-backs Sunday home games.
“We are thrilled to continue and expand our collaboration with the D-backs to make Chase Field the most dog-friendly baseball stadium in America, give more pet parents the exciting opportunity to take in America’s favorite pastime with their dog, and, most importantly, to help dogs find their forever home among the dog-loving fans at these D-backs games,” said Eran Cohen, chief customer experience officer, PetSmart. “We can’t wait for the season to start on the PetSmart Patio April 9.”
Seven PetSmart’s PetsHotel dog and cat boarding facilities in the local Phoenix area are also now the “official pet lodging provider” for the D-backs’ coaches, staff and players. Pet guests feel at home with around-the-clock care from PetSmart’s pet-loving staff. It’s the ultimate staycation destination for pets, while D-backs are on the road.
Dog Days of Summer Ticket packages start at $160 and include tickets for four people and one dog, as well as all-you-can-eat for all fans. A PetSmart doggie bag of treats, chews, water bowl and complimentary dog bed is also included. To purchase the package, go to www.dbacks.com/petsmart, use DOGDAYS as the promo code.
PetSmart, Inc. is the largest specialty pet retailer of services and solutions for the lifetime needs of pets. At PetSmart, we love pets, and we believe pets make us better people. Every day with every connection, PetSmart’s passionate associates help bring pet parents closer to their pets so they, together, can live more fulfilled lives. This vision impacts everything we do for our customers, the way we support our associates and how we give back to our communities. We employ approximately 55,000 associates, operate more than 1,500 pet stores in the United States, Canada and Puerto Rico, as well as more than 200 in-store PetSmart® PetsHotel® dog and cat boarding facilities. PetSmart provides a broad range of competitively priced pet food and products, as well as pet-focused services such as dog training, pet grooming, pet boarding, PetSmart® Doggie Day Camp® and pet adoption. PetSmart, together with non-profits PetSmart Charities® and PetSmart Charities™ of Canada, invite more than 3,000 animal welfare organizations to bring adoptable pets into stores so they have the best chance possible of finding a forever home. Through this in-store adoption program and other signature events, PetSmart has facilitated more than 7.3 million adoptions – more than any other brick-and-mortar organization. The company’s portfolio of digital resources for pet parents includes PetSmart.com, PetFoodDirect.com, OnlyNaturalPet.com, Pet360.com, petMD.com, Pawculture.com, AllPaws, an online pet adoption platform that helps potential pet parents find the perfect pet to adopt based on their home, family and lifestyle, as well as BlogPaws, the world’s first pet blogger and influencer network. Through these digital platforms, PetSmart offers the most comprehensive online pet supplies and pet care information in the U.S. In celebration of its 30th anniversary, PetSmart launched its Buy a Bag, Give a Meal™ program in March 2017. For every bag of cat or dog food purchased March 1 – Dec. 31, 2017, PetSmart will donate a meal to pets in need and expects to donate more than 60 million meals in 2017.
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About PetSmart Charities®
PetSmart Charities, Inc. is a nonprofit animal welfare organization with a mission to find lifelong, loving homes for all pets by supporting programs and thought leadership that bring people and pets together. In addition to finding homes for almost 500,000 shelter pets each year through its in-store adoption program in all PetSmart stores across the U.S. and Puerto Rico, PetSmart Charities provides funding to non-profits aligned with its mission through four key areas of grant support: Preventing Pet Homelessness; Helping Shelter Pets Thrive; Supporting the Bond Between People and Pets; and Emergency Relief and Disaster Support. Each year, millions of generous PetSmart shoppers help pets in need by donating to PetSmart Charities using the pin pads at checkout registers inside PetSmart stores. In turn, PetSmart Charities efficiently uses 90 cents of every dollar donated and has become the leading funder of animal welfare in North America, donating about $300 million to date. PetSmart Charities, a 501(c)(3) organization, has received the Four Star Rating from Charity Navigator, an independent organization that reports on the effectiveness, accountability and transparency of nonprofits, for the past 14 years in a row — placing it among the top one percent of charities rated by this organization. To learn more visit www.petsmartcharities.org
Golin for PetSmart
PetSmart Media Line
Source: PetSmart Inc.