Karratha, Australia, 2015-12-2 — /EPR Retail News/ — The travel retailer, who was awarded the Foodservice and Travel Essentials master concession at Karratha Airport, has opened its doors to a LINK Karratha store and a combined Foodservice outlet featuring a cafe, bar and Eagle Boys Pizza.
The opening of these stores, totalling over 470sqm of retail space, excluding dining seating area, represents a significant expansion of Lagardère Travel Retail’s footprint within the region. The LINK Karratha store continues the successful rollout of the concept within Australian airports, and the combined Foodservice operation is an important strategic step for the travel retailer’s vision to become an alternative player in Foodservice within the region.
The LINK store at Karratha Airport has been tailored specifically for Karratha Airport, featuring an extensive tech and accessories execution, casual surf wear, apparel, beauty and travel essentials items that will appeal to the largely ever evolving Fly-in, Fly-out (FIFO) and Visiting Friends & Relatives (VFR) passenger mix. LINK reimagines the traditional books, news and convenience offer as a comprehensive travel essentials offer.
Representing a significant milestone for Lagardère Travel Retails strategy for growth within the region, Pacific CEO Matthieu Mercier said, “We are thrilled to be operating these stores at Karratha Airport, Western Australia’s 2nd busiest airport and Australia’s busiest airport for helicopter traffic.”
“The award of the master concession is enormously rewarding, and we are delighted to have now successfully opened these stores within such a progressive regional airport. Considering the remoteness of the location, the process from tender to involvement with space allocation and build was seamless”.
The combined cafe/bar/grill outlet is the first of its kind in the region operated by Lagardère Travel Retail. The store streamlines the Foodservice operations at Karratha Airport, servicing all day parts and effectively meeting passenger expectations of a new terminal. Lagardère Travel Retail’s expansion of their supply agreement with Eagle Boys Group has enabled an even wider range of bar and snacking products to reach Karratha through their national supply chain.
Karratha Airport General Manager Mitchell Cameron says: “The City of Karratha is delighted to have Lagardère Travel Retail as our concession partner at Karratha Airport. We wanted to provide a depth of offering that is not typical in regional ports; we engaged early with Lagardère Travel Retail working together to provide the traveling public with a seamless and wide range of products, food and beverage options. The stores have been a pivotal part of the redevelopment of Karratha Airport and in demonstrating what can be achieved with good planning and an open partnership.”
The contemporary fit-out channels a sense of place that reflects Karratha and the Pilbara region, and provides travellers with a place to relax and recharge before their flight.
The Karratha Airport stores opened in October 2015, as part of the $35m Airport redevelopment.
ABOUT LAGARDERE TRAVEL RETAIL: With 3,2 billion euros 100% managed sales in 2014 and a presence in 30 countries, 150 airports and 700 train stations in EMEA, North America and ASPAC, Lagardère Travel Retail is a pioneering and leading travel retail player with global reach. Operating stores in travel essentials, duty free and luxury and foodservice, Lagardère Travel Retail offers a complete range of products and services to satisfy each and every traveller all along his journey. Beyond its three businesses expertise, as a multi-specialist assembler, Lagardère Travel Retail creates value-added opportunities in each location.
In Asia Pacific, Lagardère Travel Retail operates over 300 outlets in 16 airports, supported by professional local teams in Australia, New Zealand, New Caledonia, Singapore, Malaysia, Hong Kong, China and India.
Matthieu Mercier, CEO
+61 2 8218 1105 • email@example.com
Janette Doolan, Communications Manager
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